We offer creative direction for the automotive industry and distinctive branding that your customers will hear — Through the noise.

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Our approach

Who we are

We are WHTNZE (White Noise). A UK-based design studio shifting the automotive industry into new creative territory. Driven by our own obsession with car culture, we build standout visual identities that demand attention.

Our work

Our Approach

Who we are

Our work

Our Approach

Recent clients

recent clients

Projects

(4)

Case studies that walk through our approach and results.

Projects

(4)

Case studies that walk through our approach and results.

Brand Identity

View

2 weeks

PWRD

Brand Identity

View

2 weeks

Mantis

Minimal wooden table lamp with a curved frame and glowing round bulb on a light gray background.

Brand Identity

View

2 weeks

South West Media

Brand Identity

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2 weeks

Whtnze

These are just a few highlights. Browse our complete portfolio to see more.

See all projects

These are just a few highlights. Browse our complete portfolio to see more.

See all projects

Services

(3)

We work across art direction, branding, editorial design, and web development.

Services

(3)

We work across art direction, branding, editorial design, and web development.

BRAND DESIGN

Brand Strategy

Visual Identity

Brand Guidelines

We deliver a complete brand foundation from the ground up. This includes a finalized Brand Strategy report mapping your market positioning, a comprehensive Visual Identity kit containing your primary/secondary logos, typography, and color systems, and a digital Brand Guidelines handbook detailing asset deployment rules for your team.

Art Direction

Concept & Imagery Styling

Campaign Styling

Motion Design

We provide the overarching creative blueprints required to guide your visual projects. This includes a Visual Concepts framework establishing the aesthetic DNA, a Creative Curation brief detailing the mood boards and styling directives for external photographers or videographers, and a Campaign Styling guide defining the thematic direction for upcoming product launches and rollouts.

GRAPHIC DESIGN

Digital Design

Print and Editorial

Brand Collatoral

We handle the technical execution and rollout of all your brand assets. This includes tailored assets for Digital Design platforms, print-ready mechanical files for Print & Editorial layouts, and all necessary marketing assets for Brand Collateral. These services are available on a per-project basis or as an ongoing monthly retainer for continuous design support.

If you don't find exactly the service you need, we can tailor one for you.

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Flow

Our workflow is engineered to get the best out of your project.

Flow

Our workflow is engineered to get the best out of your project.

The ECHO process:

4 steps

Duration:

~ 2-4 Weeks

Explore

Understanding your challenge, your audience, and what success looks like for you.

25%

Calibrate

Ideas take shape. We explore directions, test concepts, and refine until it feels right.

50%

Hone

We develop the final product with attention to every detail and technical precision.

75%

Operate

We create the tools to launch your brand smoothly and sucessfully, providing training if neccesary.

100%

Testimonials

Brands that love working with us

Testimonials

Brands that love working with us

Testimonials

Brands that love working with us

5/5
“Really pleased with our new brand at SWMG. We needed something quick but ended up with a very complete and profesional brand identity. I would reccomend.”
Tom
South West Media
5/5
"James really understood our vision for Mantis and delivered a perfect result. It was a pleasure to work with someone who understands our market."
Jack
Mantis
5/5
"[whtnze] Transformed a basic brand concept into a stunning visual identity. Highly reccomend."
Joe
PWRD
5/5
"James understands this industry but can think outside the box creatively. The brand we created was far better than I imagined"
John
Warwickshire Specialist Cars

5/5
“Really pleased with our new brand at SWMG. We needed something quick but ended up with a very complete and profesional brand identity. I would reccomend.”
Tom
South West Media
5/5
"James really understood our vision for Mantis and delivered a perfect result. It was a pleasure to work with someone who understands our market."
Jack
Mantis
5/5
"[whtnze] Transformed a basic brand concept into a stunning visual identity. Highly reccomend."
Joe
PWRD
5/5
"James understands this industry but can think outside the box creatively. The brand we created was far better than I imagined"
John
Warwickshire Specialist Cars

5/5
“Really pleased with our new brand at SWMG. We needed something quick but ended up with a very complete and profesional brand identity. I would reccomend.”
Tom
South West Media
5/5
"James really understood our vision for Mantis and delivered a perfect result. It was a pleasure to work with someone who understands our market."
Jack
Mantis
5/5
"[whtnze] Transformed a basic brand concept into a stunning visual identity. Highly reccomend."
Joe
PWRD
5/5
"James understands this industry but can think outside the box creatively. The brand we created was far better than I imagined"
John
Warwickshire Specialist Cars

Now lets see what we can do for you.

Let's Talk

Now lets see what we can do for you.

Let's Talk

Journal

Our take on Automotive design and culture

See all articles

Journal

Our take on Automotive design and culture

See all articles

Journal

Our take on Automotive design and culture

See all articles

Minimal botanical photo of delicate white blossoms on thin stems against a pale, muted background.

5 min read

The Claws of Change

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3 min read

The New Emperors

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Projects

Journal

About

Contact

Projects

Journal

About

Contact

Projects